2017 Student Football Ticketing
- The Student Government Association (SGA) has observed persistent problems with the student game day experience.
- SGA compiled feedback and information through the following platforms: AuburnAnswers submissions, SGA’s Game Day Committee, student behavior and safety observations on Saturdays, and research of other Southeastern Conference peer institutions and their ticketing systems.
- SGA has identified and prioritized a set of immediate and future recommendations to solve existing problems and enhance the game day experience for all students.
- Respond to the feedback from students regarding the 2016 football season with enhanced solutions to fill the student section.
- Make more tickets available to students whose priority is attending football games, not buying tickets to sell on the secondary market.
- Provide a simplified opportunity for students to bring guests at a lower cost when the student section needs to be filled.
Changes in the 2017 Ticketing Process:
- Cheaper and Consistent Guest Pass Prices
The Student Government Association received a lot of negative feedback on the high, fluctuating prices of guest passes in 2016. Acting upon this feedback, guest passes will cost $20 for all games in 2017, except for Georgia and Alabama that will cost $30.
- The Ticket Pool
To promote a full student section every Saturday, the ticket pool was designed to give students a way to return unwanted tickets so they may be redistributed to students and guests. Students without a ticket will always receive priority over guests requesting a ticket from the pool. Students without a ticket may request one from the pool at any time during the season for any game, and they will be distributed first-come, first-serve as tickets are returned. The week of the game, students may begin requesting first-come, first-serve guest passes from the pool beginning on Sunday at noon and ending at 9:00 a.m. on Thursday.
- Penalty Points
Given the creation of the ticketing pool, there must be a system to hold students accountable to return their unwanted tickets. As a result, more students who want to experience game day will have the opportunity and the student section should be filled.
- Students will receive no penalty if they return their unwanted ticket to the pool before 11:59 p.m. the Sunday night prior to the game.
- Students will receive 1 penalty point if they return their ticket after Sunday at 11:59 p.m. but before 5:00 p.m. on Friday before the game, the point at which tickets may no longer be returned.
- Students will receive 2 penalty points if they fail to attend the game or if they fail to arrive by the start of the 2nd quarter.
- If a student receives 4 or more points during the season, they will lose post-season (bowl and championship games) ticket privileges and will be dropped below first-year status during ticket orders the following season.
- No Student-To-Student Transfer
Students can no longer transfer their ticket directly to another student. Instead, they should return their unwanted ticket to the ticket pool, which will then immediately redistribute it. This will help in eliminating secondary markets that traditionally require students to pay another student an exorbitant price to receive a ticket. It also makes it easier for students that don’t know someone not using their ticket to access a ticket. The priority is making sure more tuition-paying Auburn students are able to attend games without being gouged for money.
- Print-At-Home Guest Tickets
SGA heard the feedback about the difficult process of picking up a guest pass in 2016. By providing the option to print guest passes at home, students will no longer be required to visit the Athletics Ticket Office during a narrow time frame. Students receiving a guest pass will be required to pay online between noon on Thursday and 5:00 p.m. on Friday prior to the game to successfully claim their guest pass. Students and their guests will still be required to enter together through Gate 6 with the student’s Ignited card and the printed guest pass.
Policies Remaining in 2017:
- Checking IDs
Ignited Card IDs will still be checked upon entry to ensure the identity of the ticket holder and to ensure the student section is filled with tuition-paying Auburn students. Students should always carry a second form of ID as well.
- First-Year Ticket Packages
No full season packages will be available to first-year students. Two six-game packages, one four-game package, and one three-game package will be available, allowing more first-year students to attend SEC games. First-year students will be able to request a ticket from the ticket pool for any game they do not have in their ticket package.
All feedback may be directed to AuburnAnswers at www.auburnanswers.org.
Statements from Auburn Administration
“In working with Auburn Athletics to assess the student ticketing system, SGA has created changes to address current issues. These changes have been made based on student feedback, and our goal is to be transparent in the decision making process while giving students the knowledge to make this transition an easy one.” – Jacqueline Keck, SGA President
“The Student Government Association has been working diligently to find a solution to issues facing our students and their game day experience. These changes have been made after years of research, planning and student feedback. We hope that our students will continue to provide feedback in order for our system to continue to improve.” – Dr. Bobby Woodard, Associate Provost and Vice President of Student Affairs
2017 Football Ticketing System FAQ
Why did SGA make these changes?
The Student Government Association (SGA) has observed persistent problems with the student game day experience. SGA compiled feedback and information through the following platforms in 2016: AuburnAnswers submissions, SGA’s diverse Game Day Committee, student behavior and safety observations on Saturdays, and research of other Southeastern Conference peer institutions and their ticketing systems. SGA has identified and prioritized changes that solve existing problems and enhance the game day experience for students. The changes seek to achieve the following objectives: filling the student section with students, making tickets and guest passes available to students in the cheapest and most efficient way possible, and enhancing the safety of the student section.
Why can’t I sell my tickets however I want? What about the free market?
Student tickets are intended for tuition-paying Auburn students and are significantly discounted for them. We have created a system that preserves the purpose of these tickets and gives more Auburn students, and a limited amount of their potential guests, access rather than the highest-paying bidder on Facebook or elsewhere. We understand that in the past, some students have sold many of their tickets to help pay for tuition, living expenses, etc. but this is not what student tickets are intended for. We don’t believe gouging fellow Auburn students aligns with the spirit of the Auburn Family.
How am I supposed to bring my friend or family member into the student section? How do I get a guest pass?
We are aware of students’ desire to have guests accompany them in the student section. Therefore, a guest ticketing system has been created that will allow students the potential to bring a guest into the game. There are two ways to get a guest ticket.
First, there will be a minimum of 250 guest tickets available for each game, with more being available for games with traditionally low student attendance. Students have the opportunity when they place their student ticket order to enter a lottery for one of these guaranteed guest tickets for any game(s) they select. Winners will be notified the first week of classes in the fall and will be required to pay online at that time.
Second, students will be able to request a guest pass from the ticket pool the week of a game. Students may begin requesting a guest pass for that week’s game beginning at noon on Sunday and ending at 9:00 a.m. on Thursday. Guest passes will be distributed first-come, first-serve depending on the amount of tickets returned to the ticket pool. However, students without a ticket that request a ticket from the pool will always receive priority before requests for guest passes. All guest ticket payments will be handled online and guest tickets will be printed at home. Guests must enter through Gate 6 with their student host on Saturday.
Can anyone request a guest ticket?
Only Auburn students that have a ticket for a given game may request a guest ticket for that particular game.
Can I get more than one guest ticket for any given game?
No, students may only receive one guest ticket per game. If the ticket pool has enough tickets available late in the week before a game, there is a chance students may be allowed to get more than one guest ticket if the Athletics Ticket Office determines it’s allowable.
Can I get guest tickets for multiple games?
Yes, it is possible for a student to bring a guest to multiple games. However, guest ticket requests occur on a game-by-game basis and can’t be purchased as a season guest ticket.
How much do guest passes cost and how do I pay for them?
SGA successfully advocated for a cheaper, consistent guest pass price in 2017. Guest passes will cost $20 for every game in 2017, except for the Georgia and Alabama games which will cost $30. If you receive a guest pass from the initial lottery, you will have until 5:00 p.m. on August 25, 2017 to pay online and secure that ticket. If you receive a guest pass the week of the game from the ticket pool, you will have until 5:00 p.m. on Friday prior to the game to pay online and secure the ticket. This amount can be paid using a credit card. No cash, checks, or eBill.
How does the ticket pool work?
Students often realize they no longer plan to attend a game for different reasons. Rather than having those tickets go unused and have an empty student section, students must return their ticket to the ticket pool to avoid penalty points for not attending. If students return their unwanted tickets before 11:59 p.m. on Sunday night prior to the game, they will receive no penalty. Students without a ticket may request one from the pool at any time during the season for any game, and they will be distributed first-come, first-serve immediately as tickets are returned to the pool throughout the season. Students with a ticket are allowed to begin requesting first-come, first-serve guest passes from the ticket pool beginning on Sunday at noon and ending on Thursday at 9:00 a.m. the week of the game. Students without a ticket will always receive priority to pool tickets before requests for guest passes. Recipients of tickets from the ticket pool will receive an email notifying them they’ve received a ticket or guest pass.
Will I be reimbursed if I return one or more of my game tickets to the ticket pool?
No, student tickets are sold as season tickets rather than individual games, and reimbursements will not be paid for unused games.
Why is there not an option for me to transfer my ticket directly to another student?
We understand that every student cannot attend every game, and that they will often want to give that ticket to someone they know who can attend. However, the ticket pool system ensures that students don’t gouge their peers by selling their ticket on secondary markets. It also eliminates the need for students without tickets to know or find someone not going to the game. Tickets returned to the ticket pool will immediately be redistributed to a student without a ticket who wants to attend the game. Students with a ticket are allowed to begin requesting first-come, first-serve guest passes from the ticket pool beginning on Sunday at noon and ending on Thursday at 9:00 a.m. the week of the game. Students without a ticket will always receive priority in the ticket pool.
Why do first-year students not get a full season ticket package option?
The first-year ticket packages actually double the amount of first-year students that have access to good, SEC football tickets. Packages also ensure that all freshmen that want football tickets are able to get them. Six-game packages will include 6 out of 7 home games in 2017, leaving out Georgia or Alabama. However, first-year students will still be able to request a ticket from the ticket pool for any game they don’t have in their package. So, it is likely that many first-year students will be able to attend every home game.
Why do there have to be penalty points and what are the consequences?
Students must be held accountable to using the tickets they purchase to ensure a full student section. To make the ticket pool system work, students must be held accountable to return their unwanted tickets to the pool in a timely manner so that they may be redistributed. If a student receives 4 or more total penalty points during the season, they will lose post-season (bowl and championship games) ticket privileges and will be dropped below first-year students in the following season’s ticket order priority.
How do you get penalty points?
Students can receive penalty points for returning their unwanted tickets too late or for not attending a game and arriving before the 2nd quarter. Students will receive no penalty if they return their unwanted ticket to the pool before 11:59 p.m. the Sunday night prior to the game. Students will receive 1 penalty point if they return their ticket after Sunday at 11:59 p.m. but before 5:00 p.m. on Friday before the game, the point at which tickets may no longer be returned. Students will receive 2 penalty points if they fail to attend the game or if they fail to arrive by the start of the 2nd quarter. If a student receives 4 or more points during the season, they will lose post-season (bowl and championship games) ticket privileges and will be dropped below first-year status during ticket orders the following season.
Why do I have to arrive before the start of the 2nd quarter to avoid being penalized as if I didn’t attend?
To promote a full, energetic student section that supports our team, students are expected to show up before the 2nd quarter. This also reiterates the importance of getting student tickets into the hands of the students who most want to attend football games in their entirety.
What if something comes up that prevents me from arriving by the start of the 2nd quarter or at all for a game?
For the rare situation in which circumstances prevent you from arriving on time and you believe you shouldn’t be penalized, there will be a penalty appeals form on AU Access that will involve a hearing by a committee of staff and students.
How will I know how many penalty points I have?
You will receive an email any time you receive a penalty point, and there will be a breakdown of your penalty points on your AUAccess page.
What do I do if I believe I improperly received penalty points?
There will be a form on AU Access to appeal penalty points. Appeals will be heard by a committee of staff and students.
Click the links below to download more information on student ticketing changes: